Resources to help you grow your small business by focusing on relationships and gratitude to create Customers for Life.
Before You Spend More on Ads: 7 Ways to Get More Revenue From Customers You Already Have
by: Clifton MuckenfussBefore spending more on ads, discover 7 ways contractors and home service businesses can generate more revenue through retention, repeat business, reviews, referrals, and customer appreciation.
customer retention strategycustomer retention for contractorsexisting customer marketingcustomer revenue growthcontractor marketing strategyhome service marketingrelationship marketingcustomer lifetime valuerepeat business strategiesreferral marketing for contractorscustomer appreciationcustomer nurture campaignslong-term nurture email campaignscontractor referralscustomer review strategyRaving Fans Reviews
How to Turn Every Completed Job Into 12 Months of Marketing Opportunities
by: Clifton MuckenfussTurn every completed job into 12 months of marketing opportunities with reviews, referrals, appreciation, nurture campaigns, repeat business, and relationship marketing strategies.
completed job marketingcontractor marketing strategyhome service marketingrelationship marketingcustomer retention for contractorscontractor referralscustomer appreciationcustomer nurture campaignslong-term nurture email campaignscontractor customer retentioncustomer lifetime valuereferral marketing for contractorscustomer review strategy
The Small Business Guide to Combining Email, Direct Mail & Personal Touches
by: Clifton MuckenfussLearn how small businesses can combine email, direct mail, reviews, and personal touches to build stronger customer relationships, increase retention, generate referrals, and stay top-of-mind.
email marketing for small businessdirect mail marketingpersonal touch marketingsmall business relationship marketingemail and direct mail marketingintegrated marketing strategycustomer retention marketingcustomer appreciationcustomer nurture campaignslong-term nurture email campaignsdirect mail for contractorshome service marketingcontractor marketingcustomer relationship marketing
The 90-Day Client Silence Problem: What Happens When Contractors Go Quiet
by: Clifton MuckenfussGoing quiet after a project costs more than you think. Here's what happens at the 90-day mark and how to keep the relationship alive.
client silence problem contractors90-day customer retentionpost-project follow-up strategywhy clients forget contractorslong-term nurture email campaignscontractor client relationship maintenancebuilding raving fansre-engage past clientsrelationship marketing timing
